Are you running a small online business? If you do, you must be relying much on local search blogs in marketing your brand on a regular basis. With that, you have to be aware of the consequences of the great switch - the use of Google plus local page - made by the world's top search engine. This move can make or break your path to business success and so learning to utilize it for your advantage is crucial.
Here is an overview of what it is all about. First and foremost, this was created in conjunction with the objective of helping more people to discover small business in respective localities with ease and have these ventures shared with Google plus. This page can be accessed through web searches, maps or the local tab provided in the typical Google plus account. So what happens with the Google place page which you have before? It is now gone and replaced by this new design. Fret not as the leading search engine assures that you can still manage all the information you have in your old page. You can find the icon for this new feature at the left side bar right after the circles. Isn't that very user-friendly? The main difference between the two is the ability for you as a business owner to interact with your current customers and potential customers in a more social way.
Now, let us have some tips on how we can set this page going for the benefit of our small businesses and build your brand. First of all, this page allows easy sharing of more photos and videos. Think about uploading photos which are not exclusive to your products and services. Snap a photo or record a clip of the real happenings in your joint. Let us say you own a restaurant which has an upcoming event. Record how your staff prepares for it and how your guests enjoy the actual event and the food as well.
Along with images of your products or services, share short clips of your staff working at their best or your customers having a great time in your place. These will make your Google plus local page interesting. Highlight any post on your upcoming event like making it appear like a banner and attract attention. Share this to all the people in your circles. To ensure that your events will be well-attended, create a hang-out where people can discuss about it. Afterwards, fish for positive reviews as these will make followers come your way.
Along with the great features mentioned above, this new page comes with great SEO benefit as well. This is made possible by the fact that it will be indexed. Obviously this carries a tremendous effect on the ranking of your business website as far as search by niche is concerned. This calls for extra efforts on your part to learn how to utilize the Google plus local page. You do not have to worry as learning it is as easy as pie. This would not be a problem to your current and potential customers too. They can accesses this page about your small business by simply typing relevant keywords in the search box.
Here is an overview of what it is all about. First and foremost, this was created in conjunction with the objective of helping more people to discover small business in respective localities with ease and have these ventures shared with Google plus. This page can be accessed through web searches, maps or the local tab provided in the typical Google plus account. So what happens with the Google place page which you have before? It is now gone and replaced by this new design. Fret not as the leading search engine assures that you can still manage all the information you have in your old page. You can find the icon for this new feature at the left side bar right after the circles. Isn't that very user-friendly? The main difference between the two is the ability for you as a business owner to interact with your current customers and potential customers in a more social way.
Now, let us have some tips on how we can set this page going for the benefit of our small businesses and build your brand. First of all, this page allows easy sharing of more photos and videos. Think about uploading photos which are not exclusive to your products and services. Snap a photo or record a clip of the real happenings in your joint. Let us say you own a restaurant which has an upcoming event. Record how your staff prepares for it and how your guests enjoy the actual event and the food as well.
Along with images of your products or services, share short clips of your staff working at their best or your customers having a great time in your place. These will make your Google plus local page interesting. Highlight any post on your upcoming event like making it appear like a banner and attract attention. Share this to all the people in your circles. To ensure that your events will be well-attended, create a hang-out where people can discuss about it. Afterwards, fish for positive reviews as these will make followers come your way.
Along with the great features mentioned above, this new page comes with great SEO benefit as well. This is made possible by the fact that it will be indexed. Obviously this carries a tremendous effect on the ranking of your business website as far as search by niche is concerned. This calls for extra efforts on your part to learn how to utilize the Google plus local page. You do not have to worry as learning it is as easy as pie. This would not be a problem to your current and potential customers too. They can accesses this page about your small business by simply typing relevant keywords in the search box.
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Want To Use Google Plus Local For Your Business? Use This And Build Your Brand Today.
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