Thứ Hai, 12 tháng 11, 2012

How To Find Hidden Duplicate Content On Your Site

By Samuel Jones


Duplicate content on your website hurdles SEO. In website design, only web designers with rock-solid SEO skills can make certain that your website has no duplicate content.

Ironically, duplicate content is just not always evident. Most website owners mistakenly believe that if the web copy is unique, then the web site has no duplicate content issue. There is another type of content resting within the backend of the web site which web visitors do not essentially see, but which Googlebot sees. These are the meta titles and meta descriptions, which can sometimes be incorrectly created as duplicate content.

An optimisation professional will help identify duplicate content problems which most of the time slip through the web site owner and developer's eyes.

The web site must have Google Webmaster Tools set up, as this tool is amazingly helpful in spotting and presenting html errors, including duplicate html titles and meta descriptions.

This is generally the case with tuition sites. As they have got numerous tutors, tutor profiles are created for each one. The link to these tutor profiles could be named Tutor Profile - Tutor Name, and this really is where duplicate content happens. Though each profile is uniquely created, the duplicate is on the keyword Tutor which is on every profile.

Tuition sites can, inadvertently, have more than 500 duplicate content according to the number of tutors they have. This is certainly not good for SEO. But all hope is not lost. The web site owner can change these a huge selection of URLs and pick keyword-focused html titles for each of the profile, without essentially spamming the keyword.

This also can happen to any web site with so many products. As an illustration, a business selling high end pens might create so many links to every product. If ever the html title is Pen 001 to 100, then absolutely Google will identify this as duplicate due to search keyword Pen occurring 100 times over.

Web site owners do have a fix for this, and that is to change the duplicate titles to unique keyword based titles and that does it.




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